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Stocks are bought on expectations, not facts.

( Gerald M. Loeb )

Letting losses run is the most serious mistake made by most investors.

( William O'Neil )

Sometimes buying early on the way down looks like being wrong, but it isn’t.

( Randy Thurman )

Survival is the only road to riches.

( Peter L. Bernstein )

The best stock to buy is the one you already own.

( Peter Lynch )

Time is your friend; impulse is your enemy.

( John Bogle )

Bull markets are born on pessimism, grow on skepticism, mature on optimism, and die on euphoria.

( John Templeton )